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Hero MotoCorps Hires Ex-BMW Designer Braunsperger

Hero MotoCorp has hired former BMW designer Markus Braunsperger to lead the Indian company’s research and development division. Braunsperger once held a similar position with BMW in the early 2000s, developing models such as the K1200S before moving on to BMW’s automobile division where he helped design the 5, 6 and 7 series sedans as well as the X3, X5 and X7 SUVs. Braunsperger will head Hero’s new R&D center in Rajasthan, India, starting in October.

BMW to Partner with India’s TVS Motor Company

BMW is getting closer to signing a partnership agreement with India’s TVS Motor Company. The partnership, expected to be finalized before the end of March, would see TVS receive access to BMW technology while the German manufacturer would increase its footprint in the world’s second most-populated nation. TVS is one of India’s largest manufacturers but it has recently slipped to fourth from third behind Hero MotoCorp, Bajaj Auto and Honda.

BMW Helps Vertically Challenged

No matter where they go or what they do, it seems that people who are vertically challenged always get the ‘short’ end of the stick, pardon the pun. Historically, if a pint-sized person wanted to get into the hobby of motorcycling, their choices were limited to bikes like the Suzuki Marauder, Ninja 250 or HD Sportster (the thought alone makes my back hurt.) BMW Motorrad now has good news for riders who either need or simply prefer a lower seat height, but do not want to compromise on model choice. BMW is the first motorcycle manufacturer to launch a range of models that can be ordered from the factory with lowered suspension – to provide customers with low seat height options.