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Audi and Ducati Announce “Come Together” Contest at Pikes Peak International Hill Climb

Ducati and its new owner Audi announced a new contest ahead of the 2012 Pikes Peak International Hill Climb. The two brands used the rescheduled competition as one of their first collaborative promotional opportunities since Audi acquired Ducati earlier this year. The 90th running of the Pikes Peak International Hill Climb also provided the opportunity to present two models, the 2013 version of the Ducati Multistrada 1200S Pikes Peak Edition and the Audi RS 5.

Guy Martin To Compete In 2014 Pikes Peak International Hill Climb

Guy Martin, well known and very popular Isle of Man TT racer and TV personality, has announced he will be competing at the Pikes Peak International Hill Climb on Sunday, June 29. Despite being a rookie, Martin is no stranger to “real” road racing. In fact, he’s set quite a lofty goal for himself: to break the motorcycle course record, which currently sits at 9:52.819 by Carlin Dunne aboard a modified Ducati Multistrada in 2012.

Former Ducati Owners Investindustrial and Mahindra Make Competing Bids for Aston Martin

Ducati‘s former owner Investindustrial is ready for its next big acquisition, reportedly submitting a bid to acquire a stake in Aston Martin. Investindustrial is reportedly competing against Indian car and motorcycle maker Mahindra & Mahindra for the stake in the British car company probably best known for its association with the fictional spy James Bond. According to Bloomberg, Investindustrial has submitted an offer of nearly 250 million British pounds (US$400.7 million) for a 40% equity stake and 50% control of voting rights for Aston Martin.