1999 Harley-davidson Fat Boy (raleigh ) on 2040-motos

Moto blog

Easy Rider 40th Anniversary

Peter Fonda, who played Wyatt in the 1969 cult classic, Easy Rider, was in Glendale, CA on Friday to help promote the Blu-Ray release of the film which marks the 40th anniversary.  The movie was scheduled to be shown at the Love Ride event that was canceled this year, instead the film screened at a local Harley-Davidson dealer. One of the film’s main objective was to expose violence and racism in the U.S. in a negative light but instead it seems that it was taken the wrong way with most, glorifying the lifestyle that was portrayed in the film.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

2011 US Motorcycle Helmet Satisfaction Study by J.D. Powers and Associates

Arai retained the top spot on J.D. Power and Associates’ 2011 U.S. Motorcycle Helmet Satisfaction Study, sharing top honors with Icon.