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Hero Honda Rebranded as Hero MotoCorp

Honda’s former joint venture in India has officially rebranded itself as Hero MotoCorp, revealing the company’s new logo and signaling the beginning of a new era for India’s largest motorcycle manufacturer. Formerly known as Hero Honda, the joint venture claims a share of nearly half of India’s two-wheeled vehicle market. Honda decided in late 2010 to end its 27-year partnership with India’s Hero Motors, buying out its 26% share for $855 million, about half the market price at the time.

Sturgis Motorcycle Hall of Fame Announces 2013 Induction Class

The Sturgis Motorcycle Museum & Hall of Fame announced it will induct five new members for 2013. The Hall also announced it will add one new member to its Freedom Fighters Hall of Fame. For 2013, the Hall will welcome to its ranks motorcycle attorney Russ Brown, custom chopper builder Rick Fairless (pictured above), Harley-Davidson dealer Bill Gikling, actor Marjoe Gortner of the television special “Sturgis: The Great Ride”, and antique motorcycle expert Lonnie Isam, Sr.

Honda VIP Package Available for the Red Bull Indianapolis GP

The 2013 Red Bull Indianapolis GP arrives at the Indianapolis Motor Speedway on August 16-18, and Honda is offering race fans a very special VIP package that will include some exceptional opportunities. For this event, Honda fans can take advantage of an unprecedented VIP package that’s never been offered to GP attendees at the Brickyard in prior years. This offer includes: - Reserved grandstand seating area in Corner 9 with excellent track view plus view of the jumbo video screen that can be accessed only with VIP tickets - Access to the exclusive Honda hospitality chalet, where breakfast and lunch will be served on Friday, Saturday and Sunday - Designated infield motorcycle parking pass - Access to transferable passes for MotoGP Paddock entry - Access to MotoGP racers during a special Honda interview - Track lap around the famed Indianapolis Motor Speedway Two all-inclusive VIP packages are available: Friday through Sunday three-day package: $345 per person; or Saturday and Sunday two-day package: $280 per person This presents a rare opportunity to get up close and personal with the GP action as Indianapolis Motor Speedway hosts all three World Championship classes over the weekend: MotoGP, Moto2 and Moto3.