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2014 Yamaha YZF-R1 and YZF-R6 Race Blu Unveiled

With the MotoGP world championship in Donington Park this weekend, Yamaha took the opportunity to reveal the 2014 version of its M1-inspired Race Blu liveries along with the 2014 YZF-R1, YZF-R6 and other sportbikes. Before you read any farther, here’s the bad news. First, it does not appear as though either the R1 or the R6 received any other updates for 2014.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

2013 Yamaha XJ6, XJ6 Diversion Updated for European Market

Yamaha has revealed an updated version of its XJ6 including its faired Diversion and Diversion F versions for the European market. The XJ6 models were first introduced in Europe in 2009 as the latest member of Yamaha‘s XJ series and a replacement for the FZ6 as a middleweight all-arounder. In recent years however, Yamaha Motor USA decided to keep the slightly sportier FZ6R in its lineup and pass on the XJ6 models.